Podravka - Company With A Heart!

Corporate culture

Podravka has always recognised the importance and value of corporate culture defined as a relatively permanent and specific system of fundamental values, beliefs, attitudes, norms and customs that determine corporate behaviour. Therefore, Podravka is building a culture which supports innovation, loyalty, learning, and an entrepreneurial and competitive spirit in our employees, irrespective of their status as team leaders or team members.

Innovation and an entrepreneurial and competitive spirit are Podravka’s key values incorporated in each business process within Podravka. New products, educational programmes such as Podravka’s Academy of Management, the Professional Diploma in Retailing Management, good cooperation with partners, constant economic growth, and expansion of the international market network are only some examples that prove this.

Respect and trust are nurtured in human relations, so that intolerance, abuse or discrimination as expressions of basic disrespect cannot be found in our company.

Team work is based on open dialogue and transparency in work. It is encouraged and supported in each work task and working environment because it creates a firm basis for constant progress.

Employees are expected to be loyal to the company and respect the values of our corporate culture at all levels. With educational programmes which develop and improve people skills, we systematically invest in our employees. This is one of our distinguishing features - a higher level of culture visible in the behaviour of our employees on all occasions.

In the recruitment process, we take into consideration only professional knowledge, skills, experience and respect of the given postulates. Candidates’ origin, nationality, religion, gender or age is irrelevant in the recruitment process.